This site contains Marketing and Communications guides, documents, templates, fonts, color palettes, and other resources and tools for Libraries staff. Whenever possible, Syracuse University's brand guidelines should be followed. Never create a new logo or acronym; instead, use the appropriate logo or lockup for the department, program, or unit. These lockups have been created specifically for each department. Note, to ensure colors come out as intended, the CMYK version should be used for all printed materials, and the RGB version for anything appearing on a screen.