This PDF document lists media directories and other sources that may help any Newhouse student looking to explore leads for career planning purposes and related industry research into companies and job markets. Be sure to also visit Newhouse's Tina Press and David Rubin Career Development Center.
SU Libraries offers numerous research tools and information sources to assist you when investigating public relations. Explore the various sections of this guide (including links in the guide's menu bar) for leading examples of these tools.
Communication Source is a leading index of scholarly journal literature in the communication studies fields. Also indexes some leading popular and trade magazines relevant to communications as well. Includes coverage of PR journal titles such as: Public Relations Review, Journal of Public Relations Research, Public Relations Quarterly, Public Relations Research Annual). This database merges together two previously named resources, formerly known as "communication & mass media complete" (ebsco) and "comabstracts" (sage).
The Business Source Elite database covers nearly 1,100 business publications and economics journals, including nearly 500 peer-reviewed publications. Includes coverage of the Harvard Business Review
Weekly trade journal in public relations. Current and back issues are available from SU Libraries via various platforms.
PRWeek (U.S.) - Online
*access note: after clicking on PRWeek (U.S.) - for year 2000 thru current issues of the web version of PRWeek follow these steps-
1) on subsequent Library Catalog screen - use the "click here for full text" link - followed by
2) on subsequent screen - use the pull down menu located at right margin, labeled "also available online from" to select the option called "publisher site."
Additional choices you will see as you navigate to PRWeek offer access to PRWeek articles as mediated within various third party commerical aggregator databases such as - ABI/Inform, Proquest Central, Business Insights: Essentials, etc. User friendliness of third party aggregator databases varies widely.
PRWeek (U.S.) - Print
Current Issues - 2nd floor, Current Periodicals Section - Bird Library
Back Issues - HD 59 P79 - off-site storage facility (request delivery via the Classic Catalog page for PRWeek (U.S.) - Print )
PR Week (U.K.) - Online
*access note: article text for the back issue articles of the U.K. edition can be retrieved using keyword search queries via LexisNexis Academic database. Recommended navigation begins at the SU Libraries Journals list. From that query window type in the phrase PR Week (U.K. edition) .
Need help on formatting the sources you cite in your academic writing (e.g., APA, MLA, etc.) or want access to full-fledged online bibliographic management systems-like "RefWorks" or "Endnote Web" or "Zotero?" Visit the SU Libraries Citation Support website.
