SU Libraries offers numerous research tools and information sources to assist you when investigating public relations. Explore the various sections of this guide (including links in the guide's menu bar) for leading examples of these tools.
Communication Source is a leading index of scholarly journal literature in the communication studies fields. Also indexes some leading popular and trade magazines relevant to communications as well. Includes coverage of PR journal titles such as: Public Relations Review, Journal of Public Relations Research, Public Relations Quarterly, Public Relations Research Annual). This database merges together two previously named resources, formerly known as "communication & mass media complete" (ebsco) and "comabstracts" (sage).
The Business Source Elite database covers nearly 1,100 business publications and economics journals, including nearly 500 peer-reviewed publications. Includes coverage of the Harvard Business Review
Weekly trade journal in public relations. Current and back issues are available from SU Libraries via various platforms.
PRWeek (U.S.) - Online
*access note: after clicking on PRWeek (U.S.) - for year 2000 thru current issues of the web version of PRWeek follow these steps-
1) on subsequent Library Catalog screen - use the "click here for full text" link - followed by
2) on subsequent screen - use the pull down menu located at right margin, labeled "also available online from" to select the option called "single journals."
Additional choices you will see as you navigate to PRWeek offer access to PRWeek articles as mediated within various third party commerical aggregator databases such as - Proquest Central, Business Insights: Essentials, etc. User friendliness of third party aggregator databases varies widely.
PRWeek (U.S.) - Print
Current Issues - 2nd floor, Current Periodicals Section - Bird Library
Back Issues - HD 59 P79 - off-site storage facility (request delivery via the Classic Catalog page for PRWeek (U.S.) - Print
PR Week (U.K.) - Online
*access note: although more naviagational steps are required - can be accessed via using publications title browsing features within either of the two following databases: "Proquest Central" (2003-present) or "Access World News" (2005 - present) In addition, there is back issue access via the databases Lexis Nexis Academic and Factiva (but issue by issue browsing not supported - in Lexis Nexis & Factiva one must perform a keyword search to retrieve PR Week (U.K.) article content).
Need help on formatting the sources you cite in your academic writing (e.g., APA, MLA, etc.) or want access to full-fledged online bibliographic management systems-like "RefWorks" or "Endnote Web" or "Zotero?" Visit the SU Libraries Citation Support website.